1	Who You Are as the Episcopal Diocese of Washington A Presentation to The Episcopal Diocese of Washington of
2	The world is changing Today: People want sensory experiences Consumer based system is becoming an experientially based system No brand loyalty - if you stop changing …. Someone else take your market niche
3	"“They always say that" “They always say that time changes things, but you actually have to change them yourself.” Andy Warhol
4	"The Episcopal Church" The Episcopal Church has a lot to learn about change
5	In this presentation we will: Give an overview of who you are as a diocese and a region Identify areas for new congregations Identify areas of revitalization or change Identify areas of future growth for long term planning Make some other recommendations
6	Phase 1 Analysis Utilized: Percept Demographic Data Parochial Report Data from Church Report Company Focus Groups (3) GIS Work Utilizing U.S. Census Data
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8	Parochial Report Data Compiled by The Church Report Company Utilizing Data from Congregational Reports filed for 1992- 2002
9	Who are you? Rank out of 100 Diocese Congregations Average Sunday Attend Church School Size Plate and Pledge (P & P) Pledging Units Average Pledge Pledged to Diocese 92 Parochial Reports 17,000 13th 5,900 16th $26M 10th 12,400 12th $1,800 34th $2.6M 19th
10	Congregational Size Average Sunday Attendance (ASA) of the 92 Congregations 20 - 99 32 34% 101 - 224 39 42% 225 - 499 18 20% 499 + 3 3% Smallest =20 ASA Largest = 978 ASA
11	Congregational Plate & Pledge 50% of Total Diocesan Revenue from 18 largest Breakdown of total revenue (number & % of Diocesan Income) Less than $100K 17 4% $100K - $224K 36 21% $225K - $499K 28 37% $500K - $999K 9 24% $1,000K + 2 13% Smallest = 25,000 Largest 1,934,000
12	Percept Analysis (Based on 2003 Percept Data compiled for the Episcopal Diocese of Washington)
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14	Who lives in the Region? Population Average Annual Growth Population Density 2003 2008 2.5 M 2.6M 1% 8 x National Average
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18	Who lives in the Region? White African-American/Black Hispanic/Latino Asian 2003 2008 42% 38% 43% 43% 9% 10% 9% 10%
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20	Some Population Statistics Male Female Average Age Avg. Household Income Married >age 15 Single > age 15 Divorced/Widowed 2003 2008 52% 52% 48% 48% 36 36 $85K $100K 50% 35% 15%
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22	Generational Breakdown Born Millennials (1982 +) Survivors (1961 - 1981) Boomers (1943 - 1960) Silents (1925 - 1942) Builders ( - 1924) 2003 2008 29% 34% 29% 30% 28% 26% 9% 9% 5% 1%
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24	Lifestyle Segments
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27	Episcopal Faith Preference US Average 3% Diocese 4% Of 2.5M people living in the Diocese: -- 102,500 have a preference for the Episcopal Church and 18,000 go to church on the average Sunday -- 35% or 872,500 people are NOT involved with ANY faith
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29	Church Program Preference Bible Study 34% Family Activities & Outings 33% Active Retirement Programs 30% Youth Social Programs 29% Cultural Programs 27% Adult Theological 23% Personal Family Counseling 22%
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32	GIS Analysis Geographic Information System (Based on US Census 2000 Data)
33	Montgomery County
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36	Prince George’s County
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39	Charles County
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41	St. Mary’s County
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43	District of Columbia
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46	Diocese of Washington
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51	Focus Groups “Perception is Reality” Robert Anton Franken
52	"Diocese missing a sense of..." Diocese missing a sense of community & connectedness There has never been a Mission Strategy in the diocese Lack of communications: Church House, council, etc Need Hispanic/Latino Ministry, long-term Diocesan $’s Diocese changes rules mid-stream which make progress difficult (i.e. mission to parish process) Parish Bounds are a problem Parish Bounds are not followed so no problem Diocesan promise for money to help with building not always kept - some get help others get no help Need joint sponsorship of missions rather than 1 congregation
53	"Some loans to congregations from..." Some loans to congregations from the diocese have never been paid back and no good accounting exists Need for transparent diocesan operation The Diocese is saddled with a colonial sub-structure Often church buildings are poorly sited &/or too small Redevelopment will create conflict DC doesn’t think of itself as multi-cultural Rock Creek Park is a real divide in Washington DC There is increasing competition for Sunday am Race creates 2 worlds in this diocese
54	"Diocese has missed opportunities for..." Diocese has missed opportunities for new congregations Race is a problem when there is a wide divide in education & economic Some churches do not have the required audits The “regions” are gerrymandered The southern regions are isolated Lay leadership is ebbing Provincialism causes resistance to change Some see the Episcopal church as snooty, backwards looking, contentious, clannish.
55	Observations “Change is the law of life. And those who look only to the past or present are certain to miss the future” John F. Kennedy
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57	20 Fastest Growth Areas 19 total churches in these areas however 1 area has 6 churches Median ASA of these Churches is 149 Population of this area is1,091,000 Projected Growth of area in next five years is 82,000 Current Potential Episcopalians is 43,500 New Episcopalians based on growth is 3,300 5 of these areas have no Churches At least 5 appear to be significantly underserved
58	"19 Churches are not in..." 19 Churches are not in any ImagineArea 7 ImagineAreas have more than 10% Hispanic/Latino population 13 ImagineAreas have more than 10% Asian population -including much of Montgomery county
59	Recommendations “Don’t be afraid to take a big step when one is indicated. You can’t cross a chasm in two small steps.” David Lloyd George
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64	Other Recommendations Review all small congregations - determine their needs Research identified high growth areas Determine where and how to purchase land in future growth areas Revise Constitution and Canons to eliminate Parish Bounds
65	More Recommendations In a real way deal with issues of race and changing cultures Revise Regional Boundaries to make natural geographic, affinity, or size groupings Continue improve communications - create an open system that lets all affected “players” see what is going on
66	Multi-cultural Recommendations Review 7 circle areas where Hispanic/Latino is greater than 10 percent of the population Review 13 circle areas where Asian is greater than 10 percent of the population Develop a diocesan strategy for multi-cultural ministry, possibly using single sites for multiple congregations because often cultural groups need/want separate svc.
67	Conclusion “I skate to where the puck is going to be, not where it has been.” Wayne Gretsky
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69	My Qualifications Chief Financial Officer of Public Company Chief Administrative Officer, Diocese of Colorado Consultant to churches and diocese